LaunchDarkly™ leaves a lot on the table.

You manage more than experiments and rollouts—your feature management system should, too. See where we stand and how Optimizely can help your whole team do more from one place.

  Optimizely logo
Deploy confidently with stats engine
Learn about performance of your features using leading data science.
checkmark  
Per event pricing
The more you run, the more you pay
  checkmark
Paid plan priced per monthly active users
Just feature toggles? That's free and unlimited, no credit card needed
checkmark  
Bucketing and provisioning
Use advanced audience rule sets to group and target users
checkmark  
Exclusion groups
Make sure users that shouldn't see features are easily excluded
checkmark  
Add metrics post-rollout
Retroactively diagnose and report on performance by adding tracked metrics, even after a rollout or experiment
checkmark  
Program management
Easily keep track of features and ideas in one place. Never keep flags live too long again
checkmark  
Personalization
Use our advanced audience targeting to show specific features and content to users individually
checkmark  
Track events
Easy-to-integrate events, so you know what's happening when, instantly
checkmark  
Developer first, and collaborate with others
Remote configuration is easy enough to let anyone control features, you decide the rules
checkmark  
Feature flags
Toggle features on/off remotely or use percentage rollouts
checkmark checkmark
Kill switches
Need to roll something back quickly without a deploy/software update? Kill features remotely
checkmark checkmark
Progressive delivery capability
Slowly roll out new features and back using the UI
checkmark checkmark
Better performance with multi-armed bandits
Using data science, pick a performant feature variation faster. You decide what to optimize for
checkmark checkmark
App feature management
Skip long deployment cycles and App Store review and remotely configure features in mobile, OTT and other apps
checkmark checkmark
Phased roll outs
Use targeting rules and percentage roll outs to determine who sees what, when
checkmark checkmark
Behavioral targeting and segmentation
Rulesets allow you to target features at locations, demographics or any attributes you send us
checkmark  
Experiment & feature analytics dashboard
Quickly see how your features are performing and which variants outperform for experiments
checkmark  

Trusted by 9,000+ businesses and millions of happy customers

7 reasons why developers choose Optimizely over LaunchDarkly

Robust SDKs and documentation

We have SDKs for most major platforms or you can deploy as a microservice.

Ready to take your digital experiences to the next level?

Optimizely is trusted by over 9,000 leading companies for digital experiences, content management, experimentation and commerce.